Tag archives for Ad Watch

Video Find: 2013 Ford Fusions Star in Race With F1 Rivals Nelson Piquet, Nigel Mansell

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Formula 1 legends Nigel Mansell and Nelson Piquet relive their on track rivalry in a pair of 2013 Ford Fusion sedans in a new campaign called “Fusion Grand Prix.” These four videos from Ford Brazil cover the former Formula 1 champions’ modern-day rival from beginning to end. With Piquet’s win in 1981, he became the first Brazilian to win Formula 1. He won again in 1983 and 1987, while Mansell won the race in 1992. After ...

Vintage Ads: 1964-1967 Ford Mustang – Pick Your Favorite

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There was a time when car advertisements touted cars as a way for men to get women, or for a young secretary to impress her co-workers. Nowadays car ads are all the same – they toss around buzz words like “40 mpg,” “innovation,” and “technology.” Simply put, they’re boring, and that’s a shame. With that in mind, we’re starting up a new semi-regular feature dubbed “Vintage Ads, and this week we’re featuring four selected 1964-1967 ...

Video Find: Go Behind the Scenes of Gymkhana Five, Watch Ford’s Stop-Motion Tribute to Ken Block

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As of this morning, more than 36,000,000 people have watched Ken Block’s Gymkhana Five: Ultimate Urban Playground; San Francisco. To celebrate, Block and company has released a behind-the-scenes look at how Gymkhana Five was made. Also hopping on the Gymkhana bandwagon is Ford, which has just released Snowkhana One – a holiday-themed tribute to Mr. Block and his famous videos. The extra Gymkhana Five footage gives us a good look at all the hard work that ...

Singing its Praises: 2013 Ford Fusion Ads Remix Comments into Songs

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Listening to feedback from potential customers and critics is important when launching a new car, and Ford is taking to heart the feedback it’s received for the 2013 Ford Fusion. To share some of the comments the new Fusion has inspired, Ford is incorporating them into its new ad campaign in a unique way: hiring versatile musical artist Reggie Watts to turn them into songs. The campaign, called “Fusion Remix,” has Watts pulling comments from various ...