Ford Motor Company reported a sales increase last month, making a change after the Blue Oval posted several months of nearly flat sales figures. Total sales in November reached 177,673, up 6.5 percent year-over-year. As a result of the strong sales, as well as other financial indicators, Ford said that it will boost its first-quarter 2013 production schedule to 750,000 vehicles, up 11 percent compared to the first quarter of this year.
Ford — 171,941 sales, up 7.1 percent
It should come as no surprise that the Ford F-Series pickup line was once again the volume seller, moving 56,299 trucks to finish the month 17.9 percent higher than last November. That marks the fourth consecutive month in which F-Series sales topped the 50,000 mark. The next closest vehicle couldn’t even crack half of the F-Series’ sales; the Escape sold 20,970 units last month, down 3.9 percent year-over-year. The Focus sedan and hatchback posted 18,312 sales, up 56.0 percent, Fusion was down 24.0 percent to a still-healthy 15,125 units, the Explorer crossover rose 12.2 percent to 14,456 monthly sales, and the Edge crossover followed at 10,142 sales, up 4.7 percent year-over-year. The E-Series cargo and passenger van rose 7.8 percent to 8400 sales.
The new Ford C-Max Hybrid and C-Max Energi racked up 4848 sales, bringing the nameplate’s total this year 8999 units. That allowed the all-new model to beat out mainstays like the Fiesta, which was up 3.8 percent to 3688 sales, and the Flex, which fell 23.8 percent to 1648 sales. The bottom of the sales chart includes the Taurus, up 4.9 percent to 5142; the Mustang, up 37.4 percent to 5309 sales (enough to beat the Chevrolet Camaro’s 4464 sales); and the Transit Connect, up 5.0 percent to 2853 units.
Lincoln — 5732 sales, down 9.1 percent
For an indication of how much trouble faces the Lincoln division, one need only look at how the luxury division’s sales fare to those of individual Ford vehicles. In November, Lincoln was outsold by the Ford E-Series van, for instance. The MKZ sedan took the biggest hit, dropping 35.9 percent to 1335 sales, but that’s understandable, given that an all-new version of the car launches in January. Other models actually saw sales increase: the MKS sedan enjoyed a 4.7-percent bump to 1065 monthly sales, the MKX crossover was up 6.3 percent to 2108 units, MKT sales jumped 65.7 percent year-over-year to 537 SUVs, and even the giant Navigator SUV saw its sales climb 3.4 percent to 675 units. Lincoln is still smarting, however, over the loss of its long-running Town Car: sales of just 12 units last month represent a 95.1-percent decline versus November 2011.
By Jake Holmes