2013 Ford Focus Electric  - front three-quarter view

The Detroit News reports Ford is having real trouble moving its new Focus Electric. As a result, the automaker is offering substantial incentives in an attempt to lure in more buyers. How substantial? Try $10,750 off of a three-year lease. What’s more, the EV can now be had for $37,995 ($2,000 less than its original base price) on top of an additional $2,000 cash discount to buy the EV outright – or you can opt for 1.9-percent financing if you work through Ford Motor Credit. None of which factors in various potential government incentives. Last year, Ford managed to sell a paltry 685 of the 1,627 Focus EV hatchbacks it built.

Ford isn’t alone in trying to woo more buyers to its EV effort. Nissan cut the price of its Leaf by a whopping 18 percent for 2013, now down to $28,800 and built in the USA. The move followed the automaker’s substantial incentives in 2012.

If you want a Focus Electric, you can now apparently get your hands on one for as little as $285 per month with $930 due at signing for a 36-month lease with 10,500 miles per year.

Related Gallery2012 Ford Focus Electric: Quick Spin

2012 Ford Focus Electric2012 Ford Focus Electric2012 Ford Focus Electric2012 Ford Focus Electric2012 Ford Focus Electric2012 Ford Focus Electric2012 Ford Focus Electric2012 Ford Focus Electric

By Zach Bowman

Related Posts

image-804

NHTSA launches investigations into Ford Crown Victoria police cars, Dodge Viper and Porsche 911

Posted on 23 October 2013

Reuters reports that the National Highway Traffic Safety Administration is investigating certain Ford Crown Victoria, Porsche 911 and Dodge Viper models for potential defects. NHTSA is currently looking into 2005-2008 Crown Victoria police car models ...

image-862

Watch the Hennessey Ford GT makes its record run at Texas Mile

Posted on 22 October 2013

We said they'd probably be out with an official video, we did not lie. The Hennessey-powered camouflage Ford GT sat at one end of the runway at the Texas Mile sitting still. At the other ...

image-770

AAA Says Voice-to-Text Functions are Distracting

Posted on 22 October 2013

Hands-free technology might make it easier to text, talk on the phone, or look up directions while driving, but the AAA Foundation ...